list price

78-80 Oak Ave., West Orange


What’s the best time to sell my house in West Orange, NJ? Sellers are always asking this question, and I always give them the same answer. The best time is when the timing works best for you personally. If you have school aged kids and need them to finish out the school year or would prefer to have your house on the market while your kids are away at camp, those things are very important and should be the preeminent factor in your timing. The average days on market year-to-date (YTD) in West Orange (for example) is 50 days, and most buyers are looking to close in 45 to 60 days, so we can look at a calendar together and back into an ideal listing date.

That being said, it is also vitally important to have the house in optimal showing condition when it comes on the market. We have only one chance to make a great first impression! So if you want to get your house on the market in the spring time and just can’t make all of the recommended preparation in time, then WAIT. I like to see my sellers in the strongest position when they go live on the market, so all of the cleaning, organizing, staging and repairs should be completed so that your “product” is very attractive to buyers.

Is there a bad time of year to list your house? The answer is “no” with a few exceptions– the last couple of weeks in December do get quiet as people are distracted with holidays. Better to wait until the after the New Year to list. If it’s a holiday weekend like July 4, Labor Day or Memorial Day, I would wait to list until the following week so that your first open house and weekend of showings doesn’t coincide with a long getaway weekend.

Let’s look at the numbers for the last 2 years to see what the data says about prime listing times. One can assume that the houses that closed in any particular month were listed 2 months prior. So an April 2018 closing would have meant a listing date in February 2018. The answers may surprise you.

In 2018 YTD, the months where homes closed with the highest list price to sales price ratio were:

  • June 101.73% (listed in Apr.)
  • May 100.20% (list in Mar.)
  • January 100.17% (listed in Nov.)

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The month with the lowest list price to sales price ratio of closed homes YTD is February with a ratio of 96.92 percent. So those homes were most likely listed in December 2017.

In 2017, the months for homes that closed with the highest list price to sales price ratio were:

  • January 103.26% (listed in Nov.)
  • May 100.22% (listed in Mar.)
  • June 100.22% (listed in Apr.)

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The months with the lowest list price to sales price ratio of closed homes in 2017 were February and November with a ratios of 96.77% and 97.57% respectively. So those homes were listed in December and September.

These are some takeaways. There could be a 3-4% differential in list price to sale price ratio based on what time of year you list. Spring listing times in March or April (May and June closings) can very profitable despite the potential for some snow and only a few spring flowers. The best month isn’t always the same year to year. We are starting to see some cooling of the market. Buyers are showing some price resistance. Remember these are averages so if your house is well prepared, well priced and easily accessible we will do well with it just about anytime of year.


The Allison Ziefert Real Estate Group is a top producing real estate team based at Keller Williams Mid-Town Direct in Maplewood, NJ. We are local market experts, specializing in real estate and homes in Maplewood, South Orange, Millburn/Short Hills and West Orange, NJ and the surrounding towns. We are driven by earning great testimonials and referral business from happy clients. You can read our testimonials at