Abby CuffeyThis month, we talked with our amazing Client of the Month, Abby Cuffey, Executive Editor of Women’s Health magazine. Fun fact: Abby was recently interviewed on the Today Show with Hoda and Jenna and discussed apps to help you lead a more balanced life. To see Abby’s interview on the Today Show, go to Here is a little bit about Abby, her fantastic job, and her life in Maplewood.

Please tell us a little bit about yourself.

My name is Abby and I’m a new-ish Maplewood resident, making my way here with my husband, Jonathan, and toddler son, Jesse (+ baby on the way!) via Brooklyn. I work as the Executive Editor of Women’s Health magazine.

How did you become involved in your field of work?

I went to college for magazine journalism (Go ‘Cuse! Go Newhouse!) and exercise science, and starting doing internships at magazines as soon as I could figure out a way to get myself down to NYC from Syracuse. I love everything about the fast-paced media world, and the non-stop creativity that comes with my role.  

Tell us about your most exciting project. And your biggest success.

My most exciting project and biggest success is definitely getting to work on this amazing brand every single day, and to tell stories that truly matter to women and have the opportunity to impact their health across various platforms (print, digital, social, etc).

What is your biggest challenge professionally?

Figuring out what a work-life balance looks like (is that a real thing anymore, I don’t even know?). I’m passionate about my job and live and breathe the brand. It’s sometimes hard to maintain a balance because we’re so passionate about the content we’re producing on a daily basis and the conversations we’re having with readers. And that never really “stops.” Ultimately, a good challenge to have!

Please tell us about a typical day in your life.

There is no typical day, other than the fact that it starts and ends with snuggles with my little man. Most days are different which is what keeps it exciting; they could involve a mix of editing stories (lots and lots of editing!), working with freelance writers, meeting with our amazing editorial team to brainstorm story ideas and future lineups, talking through big initiatives with our EIC, meeting with doctors or experts about the latest studies or trends, attending events, and a lot more.

Please tell us anything else about your profession that you think our readers would find interesting.

Working out in the middle of the day (we believe: Sweat.Changes.Everything.) and walking around the office in spandex is a totally normal/accepted behavior 🙂

Tell us why you chose to live where you do and what you love most about living where you do.

We live in Kendal Valley. We absolutely love our neighborhood and our street, and can’t believe how quickly it all felt like home. We were in the house-hunting phase for…awhile, shall we say (big props to Ginge and the AZ team for sticking with us!). We’re so glad that we landed where we did.

You can follow Abby on Instagram at alcuffey.

Please say “Hi!” when you see Abby and her family around town!


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